School of Innovation and Management

PGDM in Business Analytics

Build and manage a successful business or career using data management

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Transforming Data into Business Intelligence

The PGDM in Business Analytics at the School of Innovation and Management (SoIM) is designed to equip future leaders with the ability to analyze complex data, uncover business insights, and drive strategic decision-making. This program blends data science, statistical modeling, AI, and business strategy, preparing professionals to thrive in data-driven industries.

Why Business Analytics?

In today’s digital economy, data is the key to competitive advantage. Businesses across industries—finance, healthcare, retail, and technology—rely on analytics to optimize operations, enhance customer experiences, and fuel innovation. This program empowers students with the skills to harness big data, predictive analytics, and machine learning for business growth.

This program is ideal for individuals who:

  • Have a strong analytical mindset and problem-solving skills
  • Are proficient in data interpretation and statistical tools
  • Possess business acumen and strategic thinking
  • Aspire for roles in data analytics, business intelligence, and consulting

eligibility

  • A minimum of 55% in graduation
  • A minimum of 2 years of work experience (preferred)
  • A candidate cutoff in any one of the National Entrance Exam like CAT, ICET, XAT, GMAT, and NMAT or 50% and above in the entrance exam conducted by SoIM

Career Opportunities

Graduates can explore high-impact careers in data science, business intelligence, market research, risk analytics, and digital transformation, with opportunities in leading global firms and tech-driven enterprises.

With cutting-edge curriculum, industry collaborations, and hands-on learning, SoIM’s PGDM in Business Analytics equips professionals to lead in the age of AI and big data.

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Thorough and Industry-Relevant Learning Pathway

This rigorous and well-rounded program equips students with the skills needed to excel in the evolving business landscape. With a curriculum tailored to industry trends, students gain a competitive edge in analytics, preparing them for real-world challenges.

Expert Faculty and Industry Collaboration

Taught by a diverse faculty, with 25% of sessions led by corporate professionals, the program blends academic insights with real-world expertise. International experts further enrich learning, offering a global perspective on analytics and business practices.

Real-World Application Through Capstone Projects

Capstone projects provide students with hands-on experience, enabling them to apply analytical skills to real-world business scenarios. This fosters practical problem-solving abilities and industry readiness.

Driving Innovation Through Business Analytics

Designed for students aiming to transform businesses through data-driven decision-making, the program builds a strong foundation in analytics. With international exposure and industry insights, graduates emerge as skilled professionals ready to lead in a data-centric world.

Global Exposure and Industry Alignment

Through exchange programs and cross-cultural experiences, students gain international exposure, enhancing their understanding of global market trends and making them adaptable in diverse business environments.

Internships & Placement Support

Internships with top companies offer hands-on experience, bridging the gap between classroom learning and industry applications. These opportunities help students build valuable connections and gain practical insights, making them job-ready. Strong corporate partnerships offer career opportunities in top consulting, tech, and financial firms.

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Subject CodeTrimester - I
Total Courses: 7 (Core)
Credits
(21)
101Marketing Management3
102Organizational Behaviour3
103Financial Reporting & Analysis3
104Applied Economics for Business Decisions3
105Advance Excel (Certification)3
106Business Communication - I3
107Business Statistics for Managers3
Subject CodeTrimester - II
Total Courses: 7 (Core)
Credits
(21)
201Banking & Financial Services3
202Corporate Finance3
203Business Analytics with Python3
204Business Research Methods3
205Ethics, Responsibility, and Sustainability3
206Business Communication - II3
207BAHuman Resource Management3
Subject Code Trimester - III
Total Courses: 6 (Core)
Credits
(18)
301 Data Visualization with Tableau (Certification) 3
302 Data Management and SQL 3
303 Corporate and Business Law 3
304BA Innovative Design Thinking for Entrepreneurship & Business Development 3
305BA Operations Management & Strategy 3
306BA Machine Learning in Business 3
Subject Code Trimester - IV
Total Courses: 7 (1 Core + 6 Electives)
Credits
(21)
401 Project Management (Certification) 3
402BA-MM Services & Retail Marketing 3
403BA-MM Digital Marketing & Analytics 3
404BA-MM International Marketing 3
405BA-HR HR Metrics and Dashboards 3
406BA-HR Compensation and Rewards Management through Analytics 3
407BA-HR Negotiation & Conflict Management 3
408FS Fundamental Analysis 3
409FS Cryptocurrency, Blockchain and Data Science 3
410FS Portfolio Management & Mutual Funds (NISM Series V A: Mutual Funds) 3
411BA-OM Logistics & SCM 3
412BA-OM Supply Chain Analytics 3
413BA-OM Quality Toolkit for Managers 3
Subject Code Trimester - V
Total Courses: 6 (1 Core + 5 Electives)
Credits
(18)
501 Digital & Text Analytics 3
502BA-MM Consumer Psychology & Data Privacy 3
503BA-MM Marketing Analytics for Decision Making 3
504BA-MM Product & Brand Management 3
505BA-HR Employee Performance Analytics 3
506BA-HR Strategic Human Resource Management 3
507BA-HR Emotional Intelligence and Managerial Effectiveness 3
508FS Financial Analytics using R/Python 3
509FS AI and Machine Learning for BFS 3
510FS Financial Modelling 3
511BA-OM Service Operations Management 3
512BA-OM Operations Analytics 3
513BA-OM Pricing & Revenue Management 3
Subject Code Trimester - II
Total Courses: 7 (Core)
Credits
(21)
201 Banking & Financial Services 3
202 Corporate Finance 3
203 Business Analytics with Python 3
204 Business Research Methods 3
205 Ethics, Responsibility, and Sustainability 3
206 Business Communication - II 3
207BA Human Resource Management 3
Component Credits
Total Course Credits 108
Summer Internship 6
ERS Project and / or Conference Presentation 3
Graduation Project (Project Thesis) 3
Total Program Credits 120
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The International Immersion Program under the PGDM in Business Analytics at the School of Innovation and Management (SoIM) is designed to provide students with global exposure to cutting-edge analytics practices, emerging technologies, and international business strategies. This program bridges academia and industry, equipping future analytics professionals with a global mindset and cross-cultural business acumen.