PGDM in Business Analytics:
Duration-2 Years

  • Overview

  • Curriculum

  • Eligibility

  • International Immersion Programs

Overview

Business analytics is the process of leveraging cutting-edge technology to enhance a company's past or present data. This involves the development of sophisticated models that drive future growth. A general business analytics process comprises various components such as data collection, data mining, sequence identification, text mining, forecasting, predictive analytics, optimization, and data visualization.
By integrating the domains of computer science and business management, business analytics produces valuable insights that can be effectively implemented. The resulting values and inputs are then utilized to optimise business operations, improve efficiency, and establish a robust system.

Milestones:
  • Capstone Project
  • International Immersion Progamme
  • Industry comprehensive future focus courses
  • Corporate Internship Programme

About the Course:
  • The academic programme is designed to be both comprehensive and rigorous, providing students with a well-rounded education.
  • The courses are tailored to meet the industry's evolving needs, with a particular focus on the future of the field.
  • Students are given opportunities for international exposure through exchange and immersion programmes, enabling them to broaden their perspectives and gain a global outlook.
  • Capstone projects are integrated into Analytics courses, allowing students to apply their skills to real-world scenarios.
  • The courses are taught by a diverse faculty, with 25% of each course taught by corporate experts, providing students with valuable insights and practical experience.
  • The faculty includes international experts, ensuring that students receive a global perspective.
  • Focus on Business Communication.

Curriculum

Course Highlights
  • Trimester System
  • Total 105 Credits
  • One Summer Internship (8-12 Week)
  • 2 week International Immersion Progamme
  • Certification Courses on

curriculum1

Academic AreaSpecific DomainCourse Title
General (Core)MarketingMarketing Management
General (Core)HRPeople and Organizations/HRM
General (Core)FinancePrinciples of Accounting
General (Core)EconomicsApplied Economics for Business Decisions
Analytics (Core)IT (Programing)Advance Excel (Certification)
General (Core)GeneralBusiness Research Methods
General (Core)StatisticsBusiness Statistics for Managers
Academic AreaSpecific DomainCourse Title
General (Core)MarketingMarketing Theories and Strategic Applications
General (Core)HRDesigning and Leading Organizations
General (Core)FinanceFinancial Management
General (Core)EconomicsEconometric for Data Science
Analytics (Core)IT (Programing)Programming for Data Analysis (R or Python)
Analytics (Core)IT (Programing)Data Mining for Business Analytics
General (Core)StatisticsApplied Multivariate Data Analysis
Academic AreaSpecific DomainCourse Title
General (Core)GeneralBusiness Communication
Analytics (Core)ITOperations Management & Strategy
General (Core)HRLearning & Development
General (Core)FinanceCorporate Finance
General (Core)MarketingInternational Marketing
Analytics (Core)ITITIL (Certification)
Academic AreaSpecific DomainCourse Title
General (Core)GeneralEntrepreneurship & Business Development
Analytics (Core)AnalyticsData Visualization with Tableau (Certification)
General (Elective)Marketing (Elective-1)Services & Retail Marketing
Analytics (Elective)Marketing (Elective-2)Digital Marketing & Analytics
General (Elective)HR (Elective-1)Performance Management
Analytics (Elective)HR (Elective-2)The Human Intelligence Enterprise
General (Elective)Finance (Elective-1)Fin Tech
Analytics (Elective)Finance (Elective-2)Analytics for Financial Risk Management
General (Elective)Operations (Elective-1)Logistics & SCM
Analytics (Elective)Operations (Elective-2)Supply Chain Analytics
Academic AreaSpecific DomainCourse Title
General (Core)GeneralInnovative Design Thinking
Analytics (Core)AnalyticsIBM Watson (Certification)
General (Elective)Marketing (Elective-1)Consumer Psychology & Data Privacy
Analytics (Elective)Marketing (Elective-2)Marketing Analytics for Decision Making
General (Elective)HR (Elective-1)Leadership & People Management
Analytics (Elective)HR (Elective-2)People Analytics for Managers
General (Elective)Finance (Elective-1)Cryptocurrency, Blockchain and Data Science
Analytics (Elective)Finance (Elective-2)Simulations Methods for Options Pricing
General (Elective)Operations (Elective-1)Service Operations Management
Analytics (Elective)Operations (Elective-2)Operations Analytics
Academic AreaSpecific DomainCourse Title
Analytics (Core)AnalyticsProject Management (Certification)
Analytics (Elective)Marketing (Elective-1)Predictive Analytics & Big Data
Analytics (Elective)HR (Elective-1)Compensation & Performance Analytics
Analytics (Elective)Finance (Elective-1)Forecasting and Pricing Analytics
Analytics (Elective)Operations (Elective-1)Optimization Methods for Management Science

Eligibility

Eligibility
  • A minimum of 55% in graduation
  • A minimum of 2 years of work experience (preferred)
  • A candidate cutoff in any one of the National Entrance Exam like CAT, ICET, XAT, GMAT, and NMAT or 50% and above in the entrance exam conducted by SoIM.
  • Graduates must have at least a 55% average to qualify as applicants.
  • Group Discussion and Personal Interview rounds.

International Immersion Programs

Our goal is to make studying abroad available to everyone who desires it. SoIM opens your door to the globe by offering inexpensive and comprehensive programmes abroad.
The class will visit one of the international university partners for a duration of around 2-3 weeks and learn selective courses on their campus.
Additionally, the students can also individually upon their choice can visit the international university partner for selected courses. The credits gained with these partners will be treated equally with the credit at SoIM.